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Mesa Community College Business Administration Department |
The Certificate of Completion (CCL) in Marketing provides students with knowledge and skills in the field of marketing. The program is designed to meet the needs of those who want to enter a career in marketing as well as those who are already working in the marketing field who want to advance and update their training.
Required Courses (21 credits)
| GBS205 | Legal, Ethical, and Regulatory Issues in Business | 3 |
| GBS233 | Business Communication | 3 |
| MGT229 | Management and Leadership I (3) or | |
| MGT251 | Human Relations in Business (3) | 3 |
| MKT263 | Advertising Principles | 3 |
| MKT267 | Principles of Salesmanship | 3 |
| MKT268 | Merchandising | 3 |
| MKT271 | Principles of Marketing | 3 |
| Restricted | Electives (11-13 credits) | |
| Select one course from each of the following four groups: | ||
| Group I | Computer | |
| CIS105 | Survey of Computer Information Systems (3) or | |
| BPC110 | Computer Usage and Applications (3) or | |
| Any approved General Studies course in the | ||
| Computer Usage area or College specific | ||
| course that meets the requirements of | ||
| Computer Usage (3) | 3 | |
| Group II | Communication | |
| COM100 | Introduction to Human Communication (3) or | |
| COM110 | Interpersonal Communication (3) or | |
| COM225 | Public Speaking (3) or | |
| COM230 | Small Group Communication (3) | 3 |
| Group III | Total Quality Management | |
| TQM101 | Quality Customer Service (3) or | |
| TQM201 | Total Quality Concepts (2) or | |
| TQM214 | Principles of Process Improvement (2) | 2-3 |
| Group IV | Accounting | |
| ACC107 | Bookkeeping Theory and Practice (4) or | |
| ACC109 | Accounting Concepts (3) or | |
| ACC111 | Accounting Principles I (3) | 3 |
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Business Administration Department
1833 W. Southern Ave. (480) 461-7725 Mesa, AZ 85202-4866 Revised: 08/01/2002 - www.mc.maricopa.edu/dept/d07/ccl_mkt_20026.html |