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Target
Audience
Reaching our Market
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Marketing
focuses on promoting MCC's programs and services. Our Mission is three-fold:
to increase student enrollment, to create greater awareness of MCC programs
and services, and to enhance the college’s professional and educational
image both internally and throughout our community. We work closely with
the Office of Recruitment to develop marketing materials specifically
targeted toward high school students in order to achieve our primary goal—that
of increasing the college’s enrollment.
To ensure a consistent image that represents MCC, Marketing
works closely with instruction in producing instructional materials such
as the catalog, schedules, program brochures and the faculty handbook, which
also serve as major marketing tools. |
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