Through understanding of the categories represented in a particular language, we can learn much about how members of that culture perceive, organize and deal with the world around them.
Together, the words a group of people use in their vocabulary
form what linguists call a Lexicon. Lexicons
can tell us about a culture, for example:
Suppose that tomorrow an ethnolinguist asked you what you did today, and you told him you went surfing. How might he or she interpret "surfing?" Click below on what you think the right interpretation is:
You were playing at the beach.
The ethnolinguist's initial confusion would soon turn to curiosity, and he or she would soon find that technology is important in America. Indeed, we have a large vocabulary that refers to technology. The fact that almost everyone knows what a bit, a byte, a gigabyte, a hard-drive or CD-ROM are, would indicate to the ethnolinguist that Americans rely heavily on computers, and that almost everyone has some access to them.
In FACES OF CULTURE we saw how the Nuer of Sudan have more than 400 words to describe cattle. Each word indicates differences in color, size, body shape and the configuration of horns. Cattle are all important for the Nuer. They are pastoralists and depend on cattle for their survival. They use dung for heat and get milk from cows. If their crops fail they can eat beef. Even in drought herds can be moved to distant water sources. When a man marries he must provide the bride's family with cattle. This "bridewealth" at once legitimizes the marriage and cements an alliance between the families of the bride and the groom. The multiple terms Nuer have for cattle clues us in to their importance.
| Exercise |
| How many words can you think or for cattle? What are they? |
| Exercise |
| In America we have hundreds of descriptive terms for automobiles. How many can you think of? What are they? |
| Could you define more words for cars than cattle? Why do you think this is so? |